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The success of a brand always boils down to its user engagement. High engagement is crucial in understanding the product’s profitability, and on the other hand, it exudes the loyalty of the customers and their expectations from the brand as well. As per a report published by PWC, user experience is everything. They say, 73 percent of all people point to customer experience as an important factor in their purchasing decisions. Time and again, we humans have devised plans to captivate users' attention. And in the recent past, mobile gamification has played a significant role in doing so. The science of applying the game dynamics or the important elements of the game into various mobile apps and software has simply revolutionized the relationship between brands and users. A recent study done by Mordor Intelligence suggests that in 2019, the global gamification market had reached over $7.17 Bn in value. And by 2025, the CAGR is expected to witness a growth of over 30.1 per cent. This further denotes the vital co-relation between mobile gamification and user engagement.
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There is always more to QR Codes than what we see through our eyes. Gone are the days, when QR Codes were scanned for payments only. Owing to its flexible nature, this technology has made its way in almost all the industries - banking, retail, finance, HR and payrolls, education, and marketing, just to name a few. However, the way it has navigated its path in the healthcare sector is highly commendable. A recent study by Juniper Research states that by 2022 the number of QR code coupons redeemed via mobile will reach 5.3 billion. This means various industries, especially wellness and healthcare will surely benefit from this.
Imagine this! Your shipment is out for delivery but because of some reasons, it gets stuck at an international border. The border officials won’t allow the cargo to pass unless all the documents are sorted. The driver is in a fix, further putting tons of pressure on the company to sort out the issues. Unless the bill of lading, commercial invoice, quality certificate, and a few other documents aren’t presented to the border official, the entire process comes to a standstill. During such times, if the company has a centralized application that caters to dire needs like these, tense situations like such can surely be avoided. This is when the enterprise applications come into the picture.
Times change, and as a matter of fact, change is the only constant thing be it in business development or our life. The world of technology changes each day, too. And to stay abreast with it is not impossible but surely is a task. The skills that your business needs today may become obsolete in a matter of days or maybe months. Adapting to this change is difficult for various reasons. You can certainly train your team to stay up to date with the latest trends or the skills required for your business. But this takes time and is a costly affair too. As for every problem, there is a solution. And there is an answer to this issue too.
Just picture this – you are halfway through the meeting, and you realize that you haven’t purchased a gift for your loved one. There is no going back. You need the gift by the end of the day, but work keeps piling up. With work taking priority at times, running errands like these might seem like a hassle. Now, when you can solve the problem with a click of an app, is there something else that you’d be looking for? Deleezy comes as a relief for someone who is looking for a same-day and last-minute delivery service. And to add to that it offers seamless and speedy pick and drop service for everyday items. This delivery company has its headquarters in Maple Ridge, British Columbia, Canada.
Uncertainties don’t come knocking on your door. And what better than the outbreak of COVID to understand this better. The world came to a standstill, lives were lost, and businesses were disrupted. Such things are inevitable. But we can surely stay agile and stay ahead of time. These days, Agile has become the in thing! Well, why shouldn’t it be? To explain Agile methodology in layman’s terms - trends change and so do business needs. To stay in line with the changing needs and trends, organizations need to incorporate those changes in their software development. As opposed to a single pass development, Agile software development builds software in short iterations whilst taking feedback from the clients at every scrum. Many have realized the worth of this practice, and a whopping 71 per cent of the organization use the Agile approach. Agile, which replaced the Waterfall approach, has a 1.5 times higher success rate than the latter. Agile has a swift flow that begins with a concept, inception, construction, release, production, and retirement.
‘Hey, Alexa’ - has become a household saying these days. Its elegant, handy, and helps you get the job done. And for the brands, Alexa provides them with easy promotion, improves customer experience, and acts as a catalyst in their growth. In 2018, Amazon Echo had over 40 million users. And to add to it, since 2020, Alexa has now become compatible with over 100,000 smart home devices. The Alexa Voice Service API provides the brands with an array of opportunities to grow exponentially in this market. Regarding smart speakers, the Amazon Echo family has stamped their authority with over 71% of the market share in their kitty. In today's day and age, AI-driven assistance, Google Assistant, Siri and Alexa have made us realize the impact of voice. So, let’s look at this further and understand why your brand needs to sign their skill on Alexa. With that, we also provide a few tips on how your skill can gain traction on this platform.
The recent eruption of COVID-19 has made us realize that health is wealth. Well, we can stay healthy in many ways – by staying fit, regular doctor check-ups, eating healthy – just to name a few. Be the patient’s regular health check-up visits or COVID-recovering patients, the burden on the hospitals is increasing day by day. Did you know that around 45 percent of the patients prefer scheduling an appointment to the hospital online? Therefore, having a medium that connects the hospital, its staff, and the patients, is the need of the hour. And in today’s world, there isn’t a single organization that functions without a mobile application for its product.
Application developers are the doers who bind the project together. Their genius mind not only understands the elements of the business proposal, but their creativity integrates modern technology with the other traditional aspects to put forth the best product. This is why it rightly said - you can mass-produce hardware; you cannot mass-produce software; you cannot mass-produce the human mind. And let’s not forget finding and hiring these experts to build your web and mobile applications is not less than an art.
Just imagine this scenario. It is nearing the deadline and the project is almost ready. Only a few touch-ups here and there and the project can be handed over to the external or internal client. Your team has put in their sweat and tears to complete this assignment, only to know that the project was not as it was intended to be. Now, you have no other option than to start the process again, from the scratch or try to join the missing links. Drawbacks like these are inevitable at times. However, there are options like wireframes and mockups that can provide a skeleton to the clients before handing out the finished product. This gives the team a chance to assess the layout with the client giving them enough leverage to rectify the lapses.
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