​The market is constantly churning out new mobile applications each day. With the ever-increasing demand of mobile applications, companies are trying to build mobile apps that are engaging, effective and that can transform their business. They want their next app to take the market by storm! However, there are times when the app curated in the mind cannot be developed by an in-house team – they require experts! Hence, many companies outsource their mobile app development rather than dumping it on their internal team. This not only saves time and money, but also ensures that the app is bought to life by experts, rather than a team that would work on a trial and error basis. 

Outsourcing mobile apps most times is a good idea except in certain scenarios. Let’s take a look at 5 mistakes companies make while outsourcing mobile app development.
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Mistake 1: Background Search of the Outsource Company
In a hurry to develop the app and outsource it, sometimes the company does not conduct a thorough background search. While researching the outsource company, one must gather the following data:

• Is the company recommended? Are there enough positive and credible reviews online?
• How many and which apps has the company created? What is their app portfolio?
• What are the qualifications of the team?

In this era of digitization, almost everything in the world today can be delivered at your door step, including services. So, what are these services that you can book through an app and how are they convenient? For instance, you no longer need to leave your house or keeping waving to cabs in the middle of the road, now with the help of an app, you can just call a cab at the foot of your doorstep or if you wish to take a beauty day, you no longer need to visit a salon, the salon can come visit you 

In today’s time, there is an app for everything – fitness, food delivery, online shopping, dating, games, photography, health, etc. Smart phones have substantially grown over the years. In 2018, mobile traffic accounted for 52.2% of total website traffic in the U.S.
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Reference Source: https://www.statista.com/statistics/241462/global-mobile-phone-website-traffic-share/

Due to these ever growing number of app users, there are many developers trying to create a market space for their app creations. The app market is booming with hundreds, if not thousands of them being added in the Android or iOS play store every day. Why do you think that is? Yes, that’s right! The app industry is making millions and billions of dollars and everyone wants a fair share of the profits. The number of mobile app downloads worldwide in 2022 is estimated to be 258.2 billion.
Reference Source: https://www.statista.com/topics/983/mobile-app-monetization/
 
So, How Much Does an App Earn?
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​In contemporary society, it is safe to say people use their mobile phones “all the time”. Smartphone usage in the past decade has seen an exponential boom. Everything is now available on a user’s finger tips and that is mainly thanks to the wave of digitization sweeping the world.

Practically 25.5 million people, 70% of the population, in Canada is currently using a Smartphone and this number is said to increase to 32.5 million by the year 2020. 
Source: http://mediaincanada.com/2018/01/23/canadas-prolific-smartphone-market-skews-to-ios-study/
Around 1995, when websites were just gaining popularity, it was a common question to ask if your company needed a website or not. Now it seems silly to even question if a brand needs web presence. 20 years ago a brand did not need the internet like they do today. It is a norm now and back then they were only ideas. And this is where we stand today with mobile apps.
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Growing Popularity of Apps
Smartphone users spend about 90% of their time on various apps, making payments, shopping, socializing, making bookings and even surfing for the latest updates. Mobile friendly websites are helpful, but they do not offer the same user experience. Also limitations from the mobile browser could even lead to a negative brand impression. 

Imagine having to take time out during a busy day, to go stand in line to buy tickets to an event. Now imagine that after standing in line for nearly an hour just when it is your turn the tickets are sold out. All that time and energy wasted plus the added disappointment of a failed attempt to book tickets.

Advent of the digital age has seen a revolutionary change in the trend of making bookings. Now, there is no need for people to stand in line and wait for their turn to book any kind of tickets or services. The advancement of technology has made it possible to book, cancel and reschedule things with just a few simple clicks of the button.
Revenue generated from event tickets alone will see an increase of 9.3%, which amounts to north of $100,000 million by 2023. The reason for this tremendous increase is the simplicity of the task right from finding the desired event to making the booking and payment.

Source: www.statistica.com

The demand for ticket distribution systems will keep rising as the number of users keeps increasing as well. Given below are a few platforms which help event promoters optimize and sell tickets globally:

• Ticketfly: Said to have sold over $200 million worth of tickets in one year 
• Eventbrite: Powered over 3 million events in one year
• Ticketmaster: Estimated annual revenue of $7.2 billion

Source: www.statistica.com

Our economy today is made up of more multinational companies than ever before. However, due to the unsettled economic times facing us, one of the fundamental problems for a company has been how to sustain itself and grow. Most companies struggle with this i.e. how to ensure low production costs and high quality products and profits. 

Have you been mulling about outsourcing your company operations to other business providers? Usually this is very beneficial as it reduces the long term investment in infrastructure, thus reducing costs. However, it is very important to ensure strategic relationships are set up keeping in mind the state of affairs of both parent and partner companies. According to Forbes, there are approximately 300,000 jobs outsourced by the United States each year.

Source:https://www.forbes.com/sites/deeppatel/2017/07/17/the-pros-and-cons-of-outsourcing-and-the-effect-on-company-culture/#43effa7b562d

There are various product ideas that can be developed to create a mobile app. After going through a plethora of ideas, the next step is to choose a mobile product idea that can define the vision of the next promising mobile app that you wish to launch in the market.
The first step towards creating a successful mobile app is to create a Product Requirements Document (PRD). This document contains a detailed project management plan stating the logic behind creating the app, the technical requirements and the responsibilities of stakeholders at each stage.
This is essential to avoid scope creep – that is the tendency for projects to go above and beyond its set limitations in terms of functionality, project duration, etc. In the initial stages of planning a PRD everything might seem like a haze but it will definitely help you think about all the aspects about the product. 
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Let’s take a look at a few requirements that will help you manage scope creep from taking over your project:

​Once you have thought of an idea for your app, the next thing that pops up in your head is, “What is it going to cost me to develop this app?” The cost of your app is going to be dependent on the project size and its technical complexity. 

Project Scope

There are generally three categories of apps: small, medium and large apps.
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Small Apps are typically:

• Built for a single platform
• Have limited functionality
• Have fewer screens

They ideally do not require a login or a user authentication. For example, a weather application comes under the category of small apps. 

​If you are going to invest in a mobile application project, there are going to be a few hiccups that you will face during the development phase. It depends on the project, the kind of risks that you may encounter while developing the app. There are five types of development risks that you could face: 

Technology is evolving at a much faster rate than we could have imagined in the past. With the advent of new software applications, we want all services delivered to us at the click of a button. Another change that has been noticed is that people are no longer working on desktops and browser based applications but switching to web applications on the mobile.
So what is a significant change that is taking place on websites? The one significant change seen on websites is that they look more and more like applications with various interaction possibilities rather than static pages. In today’s times, the user wants more and more information available at a single browse rather than clicking various tabs to view it. On the other hand, the website owners want to provide a better interface to the user.
If you are planning to create an application of your choice then you will be presented with two options: multi-page application (traditional way) and single-page application (modern way)