John wanted to watch a tennis match in the afternoon, but his boss wouldn’t allow him to take a half day. Susan wanted to watch her favorite boxing champion but the match was taking place on another continent. Sarah wanted to see the Australia and India cricket match but there were not tickets available. And just like John, Susan and Sarah, there are many sports enthusiasts who are unable to watch the game in person or Live on TV – and this is reason enough for the sports industry to go mobile. Digitalizing sports events gives access to millions of sports fans to watch their favorite games Live or watch re-runs even after a year – they could stream the winning shot any number of times to feel the glory of their favorite team winning.
How many times have you been not able to obtain information or receive help from an app because of network issues or no network? We have become so dependent on our smart devices that when they don’t work, we feel helpless; like time has come to a halt and we are back in the 90s. In order for the user to retain your app, it should also work offline. Apps with GPS navigation, medical facilities/information and banking apps should be programmed in a way that they can also work offline.
In this fast-paced tech world, the convenience of the user or customer is held in high regard. Hence, we’ve seen a number of e-commerce companies and apps that are dominating a space in the market. This disruption in the market has changed caused by e-commerce has had a direct impact on the freight industry. The shipments have become smaller but the number of shipments has grown immensely.
Companies want to develop apps as soon as there is a market demand. The tech world in the 21st century operates on lightening speed. It’s not the time to dwell over your app for months before you release it. Gone are the days where the developers needed to develop time-consuming codes for different platforms. Cross-platform development of apps does not only make it quicker and easier for the developer to build the app but also cheaper.
In contemporary society, it is safe to say people use their mobile phones “all the time”. Smartphone usage in the past decade has seen an exponential boom. Everything is now available on a user’s finger tips and that is mainly thanks to the wave of digitization sweeping the world.
Practically 25.5 million people, 70% of the population, in Canada is currently using a Smartphone and this number is said to increase to 32.5 million by the year 2020.
Around 1995, when websites were just gaining popularity, it was a common question to ask if your company needed a website or not. Now it seems silly to even question if a brand needs web presence. 20 years ago a brand did not need the internet like they do today. It is a norm now and back then they were only ideas. And this is where we stand today with mobile apps.
In this stress induced corporate world, our bodies are as exerted as our mind. Sitting on the chair for hours, staring at the computer screen would earn us some money but it sure won’t keep us healthy. In today’s world, we all know that a balanced life is a healthy life. Social media has played a huge role in making people realize the benefits of exercising, giving them convenient options to workout at home and valuable diet tips that help you stay fit. This has also led to a digital fitness revolution in the app industry. There are several apps in the store that allow you to keep a track of your daily calorie intake, tell you how many steps you’ve taken each day and also store medical health information.
You could be working in any sector or industry or organization, everyone is talking about Blockchain technology. In the world of finance and financial technology, Blockchain apps are turnkey. But the technology has many other uses as well. These include banking and finance, insurance, fintech, jewellery business, healthcare, medical services, eLearning, travel industry, gaming, smart assets, online shopping portals, digital voting, digital identity management, distributed cloud storage, transport and logistics.
After putting in months or years of hard work of creating an app, the most vital thing is rolling it out in the market. The mobile ecosystem is ever-changing and sometimes you might feel lost determining the best marketing strategies for you mobile app promotion. Remember, content is king, so use your words wisely.
Your pre-launch marketing should be stretched out over a period of three months. Condense the most important elements of pre-launch one week before rolling out the app and push the rest of the items to the post-launch roadmap.
Let’s take a look at the 33-Step guide to market you mobile app into the play store and making your app a success.
It has just been a few years that the entire world has been taken to storm by mobile app development. There is a massive playing field for developers considering that they can deliver on Android and iOS platform. Every need now has an app! For instance, you can sit at your house and order from your favorite restaurant, you can call a cab to your doorstep and even get your house groceries delivered to your doorstep.
Apps that are built for enterprises need to be built for a certain purpose. They should be meticulously planned and carefully decided, only then can a company build a top enterprise mobile app. There have been a lot of instances where businesses have achieved unimaginable success by developing an effective mobile app.
With the rise of Android apps, Google Play has strived to focus on security and performance! There are more than 2 million Android devices, and in the year 2017, 82 billion apps were installed on Google Play. So, it is vital that Google Play makes it a positive experience for their users to discover and install apps that they love.