In today’s time, there is not a single service that can’t be availed via a mobile app. Anything you want is literally, “at the tip of your fingers”. There are over five billion mobile users in the world, with global internet penetration standing at 57%.
Did you know: As of the first quarter of 2019, these app users could choose to download between 2.6 million Android, and 2.2 million iOS apps. And they certainly are choosing: App Annie sets the total number of app downloads in 2018 at 194 billion; up from 178 billion in 2017.
The Apple App Store and the Google Play Store dominate this landscape: as such, they are two of the most importance marketplaces in the world, truly global in scope.
Let’s take a look at 50 mobile app statistics, and what we can look forward to in the year 2020.
General Mobile App User Statistics:
The tech world has been evolving rapidly since over a decade now. People want information and services at their fingertips, and mobile app technology is constantly catering to their demands. Mobile app development has witnessed just over 28 billion downloads, which is a year-over-year increase of 11.5 percent in 2019.
Reference Source: https://demo.sensortower.com/sensor-tower-q2-2019-data-digest?src=blo
As per Statista, mobile app revenue is predicted to grow from 69.7 US Billion Dollars in 2015 to 188.9 Billion US Dollars in 2020.
Reference Source: https://www.statista.com/statistics/269025/worldwide-mobile-app-revenue-forecast/
Trends in 2018 till mid-2019
Experts in this field believe that mobile app industry will rapidly grow because the end user is always demanding more “convenient services”. Let’s take a look at the top mobile app trends that have rocked the market in 2018-2019.